Blogs are awesome, right? Almost anyone can go on the web and start their blog, be it personal or professional. Unfortunately, not a lot of people know how to start blogging. As amazing an experience blogging can be, starting your first ever blog can be an extremely stressful experience. Blogging for beginners can be exciting, but without the ideal knowledge and tips for starting a blog, a lot of things can easily go wrong. If you follow the tips for blogging, chances are you can build a blog that is loved by readers all over the globe and is shared over several platforms. The first-ever thing that you need to do is to be consistent and work as hard as you can to provide your blog with the initial push it requires.
Even the smallest of mistakes can lead to long-term problems. If you don’t know how to start blogging, then the first step is to just sit back, do some research and learn as much as possible. Once you think you have gained enough knowledge to start your blog, you can get to work. To help you start your journey, we’ve come up with a guide on how to start blogging. Here are our tips for starting a blog.
What’s the Need for a Blog?
If you’re looking for a reason to start a blog, then there are countless reasons to do so. Before we begin with our guide on how to start blogging, we will be explaining how to start a blog for your business.
1. Keep Customers Updated About Your Business
A blog is one of the best ways to keep your customers and potential customers updated about your business. While your website might set the tone for your business, a blog offers more flexibility and freedom to the business to provide more information and connect with customers. You can think of your blog as a personal bulletin board, you can use it to provide as much information as you can about the products and services.
2. Perfect for Brand Building
One of the biggest reasons why a brand needs to have its blog is because it can help in boosting your visibility. In simple words, the more blogs you put on your website, the more exposure you give your brand.
Blogs are the perfect platform to boost your brand’s SEO and the more traffic you have, the higher your chances of getting leads and new customers.
3. Helps in Building Email Database
Email marketing is still a great marketing strategy, and it can help you stay in touch with customers and potential customers. With the right application of email marketing, you can make sure your business is remembered by all your customers.
If people find your blog informative, then chances are they’ll trust that your email newsletter is informative as well.
4. Spread Knowledge About Products
Blogs allow businesses to in-depth explanations and spread more knowledge about their products and services. If you want, you can write a detailed review of your products and services on your blog.
The more detailed content your brand publishes on their blog, the better the chances your audience will believe your brand to be an industry leader. This not only builds your brand reputation but also helps in gaining more customers.
5. Get Social Exposure
Blogs for beginners are a simple way to get discovered using social media. Social media is the perfect place to find all kinds of audiences for your blog and your brand. Every blog you publish on your website can be shared on Twitter, Facebook, and LinkedIn to reach a huge amount of audience at once.
6. Recognition for Yourself & Your Business
Well, you won’t have the celebrity level of recognition, but in the right community, you’d be well known if you publish great content. By following the right tips for blogging, you can gain tons of recognition in the industry you’re working in. Many bloggers are known as experts just because of the knowledge they display about their respective industries.
7. Find a Community
Blogging is all about engaging with readers and customers. You write a blog, customers comment their views on it and then you can connect with them. This is one of the best ways to connect with people who are interested in your brand and the content you publish.
Blogging for Beginners: Tips for Starting a Blog
Blogging is more than just putting content out there and hoping it’ll catch the eye of people you want to attract. The first thing to consider is what’s the reason behind you starting a blog. A blog can be used to inform, educate, promote, sell, boost brand reputation, and so on. Here are some reasons why people create blogs:
● To be creative
● Establish expertise and gather an audience
● Build a community and grow your business
● To become self-employed
1. Pick a Niche For Your Blog
Before you start investing in anything and building a successful blog, you need to select a niche for your blog, this is one of the first tips for blogging. A blog niche is a specific topic or an area that you’ll be writing about primarily. It’s tough to find an ideal niche for your blog, you should start by making a list of all the topics that can excite and make you share information about the topic.
This is the easiest way to select a niche for your blog, once that’s done, you should start your blogging journey.
2. Find a Blogging Platform
The next step in our guide on how to start blogging is to find the ideal blogging platform and the type of blog management software that you’ll be using. Here are the top blogging platforms all over the world:
|Blogging Platform||UserBase Percentage|
WordPress leads the bogging market by a landslide, and it’s because of the features offered. WordPress is our number one recommendation for building your brand.
3. Pick a Domain Name
To build your blogging website using WordPress, you need to have two important things, a domain name, and a web hosting company. Let’s talk about the domain name first.
Your domain name will be the name from which you’ll be known online. You can consider your domain name as your address on the web. The things you need to consider while choosing a domain name are:
● Your domain name should be short, catchy, easy to pronounce and type.
● You can use a combination of your first and last name. (e.h. josh. blog)
It’s advised to get a .com domain as you’ll be able to target every location worldwide.
4. Choose a Hosting Service Provider
After choosing a domain name, finding a reliable web hosting service is the next step in our guide of blogging for beginners. The hosting provider decides how well your website will perform and what functionalities your website will have. The host makes sure that your blog is available 24/7 to those who wish to visit your website.
There’s no limit to hosting service providers, here are some of the things you should focus on while choosing your host:
● Good value
● Great flexibility
● Verified provider
● Used by millions
● Great customer support
5. Keep Regular Backups
Most bloggers are too late to think about backups. It is one of the greatest tips for blogging. Several errors can cause data loss and not maintaining regular backups of your site can mean that you end up losing your website.
Many web hosting service providers offer limited backups, and each plan offers different backup options. These backups aren’t the sure-shot thing, a hardware error will cause you to lose important data and the backup made by the hosting provider.
Backups are the perfect solution against brute force attacks, hackers, and data theft. Regular backups can improve the security of your business against a threat.
6. Set Up WordPress
Once you’ve finally decided on a web hosting service provider, the next step is to start using WordPress. The initial changes you’ll make in WordPress will help you go the long way to the business.
Your hosting provider will help you initiate the first steps towards launching your blog. When you type your domain name in the browser, it’ll look just like an unfinished website template. Make sure to set up your WordPress.
7. Include Google Analytics
It’s almost impossible to build a successful blog without having all the ideal data. Like most beginners, it’s not a wise choice to rely on guesses. Setting up Google analytics from the day is ideal. Google Analytics is one of the best analytics software in the world used by millions of websites.
By including Google Analytics into the website, you can track user engagement and collect the numbers of your blog.
8. Design Your Blog
One of the most important tips for starting a blog and making it successful is to provide it with an identity. Installing a WordPress theme for your blog is simple and fairly straightforward.
The steps to installing a theme are:
● Inside the WordPress dashboard, click on “Appearance”
● Then click on “Themes”
● Choose any of the popular themes and the one you feel is ideal for you.
● Preview the theme & check the rating before installing.
9. Keyword Research
Even if you can write the best content on the web, it’s worthless if you don’t use the ideal keywords. Most beginners choose topics out of random without any actual thought behind them. Fortunately, there are countless tools available that can help you choose keywords and topics for your future posts and increase the traffic on the website.
Here are the top keyword research tools to look out for:
● Google Keyword Planner
● Long Tail Pro
10. Write & Publish Your Content
If you’ve successfully followed all the steps we’ve mentioned above, then the foundation of your website is set and done. The next step is the moment of truth, all you have to do is to write and publish your content.
If you’re using WordPress then it is super easy to publish your content. You can publish your content as blogs or as web pages. You should start with a homepage, then strategically move onto other web pages of the website.
11. Start Building Your Email List
Email lists are very important for building and growing your blog. According to reports, 70% of users who leave your website will never come back, to make sure you retain customers, you need to stay in touch. That’s why you need to build your email list.
Email marketing is still a relevant method of promoting products and services online. By having an email list, you can stay in touch with your audience and make sure your brand stays on top of their mind.
12. Optimize Your Blog
Search Engine Optimization is the best way for bloggers to get the attention they deserve. SEO blogging for beginners is essential, with the right SEO techniques you can enhance the ranking of your blog.
SEO involves multiple tactics and techniques, to make sure your blog succeeds, you’ll have to get familiar with basic SEO strategies. Proper optimization of your blog is essential such as keyword optimization, SEO meta content.
13. Contact Forms are Important
One of the most essential tips for starting a blog is to use contact forms whenever you need them. If you’re using a blog to sell your product and services, then using a variety of contact forms can help you generate leads and boost profits.
Using a couple of different contract forms can enhance their impact on your website.
14. Keep Repurposing Content
It’s not always that you have to come up with new content for your blogs, you can reuse your old content by updating content, meta content, and keywords into the content. You can even use the written content by converting them into videos, images, case studies, etc.
By repurposing content, your ranking may also improve and you’ll be able to get a boost in leads and sales.
15. Grow Your Blog
The final step in our guide on how to start blogging is to promote your content as much as you can. Make sure your content is live and ready for promotion, make sure that your blog is showing up smoothly across all devices, spread your content on as many social media channels as possible. Just follow all the tips for blogging, and you are sure to find a certain degree of success.